Transform Your B2B Website: Unleash the Power of Conversion with Our Ultimate CRO Checklist!
Learn More

Lost Lead

A lost lead has stalled in your lead nurturing process and has not converted into a sale yet. It often means they are not opening your emails or recently unsubscribed from your email list.

Suggested Read: 5 Steps To Win Back Lost Leads With Lead Nurturing

Interested in learning in-depth about lead nurturing?
Check out this guide to become an expert: B2B Lead Nurturing: The Ultimate Guide