What is the awareness stage of the sales funnel?
The awareness stage is the first stage of a sales funnel. It focuses on generating brand awareness and fresh leads for a business.
What is the buyer doing during the awareness stage?
The awareness stage caters to introducing a brand to the target audience. Buyers present at this stage are seeking information regarding their problems and concerns.
What should I share at the awareness stage?
Content that solves common consumer problems should get shared at the awareness stage. It helps establish a brand as a market leader and build brand credibility.
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