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Awareness Stage

What is the awareness stage of the sales funnel?

The awareness stage is the first stage of a sales funnel. It focuses on generating brand awareness and fresh leads for a business.

What is the buyer doing during the awareness stage?

The awareness stage caters to introducing a brand to the target audience. Buyers present at this stage are seeking information regarding their problems and concerns.

What should I share at the awareness stage?

Content that solves common consumer problems should get shared at the awareness stage. It helps establish a brand as a market leader and build brand credibility.

Check out this video to know more: